Having a decent design is as important as the quality content for any website. The website design is a critical part of site creation, as it is the initial introduction for your first time users. It always mirrors the general nature of your website. If your website is designed inadequately, your users may not even like to go through the content of your website – and sometimes they will think twice before their second visit. So, your website must be able to engage your visitors. But how do you do that? What are those key points that can make a website attractive and effective at the same time?